Leeds United have confirmed that the crest that was on the season ticket renewal literature and website will be the club’s badge for its centenary season.
While the new crest is bound to create controversy, it’s still a million times better than the disaster of that was thrust upon the fanbase last season.
New badge confirmed for Leeds United’s centenary season. #lufc https://t.co/N4WsMXgBu9— Joe Urquhart (@JoeUrquhartYEP) February 20, 2019
According to the Yorkshire Evening Post, a Leeds representative confirmed that the design will be used next season, saying:
The slightly modified crest will feature on the club’s 2019-20 kits and training range as well as a wide variety of exclusive centenary-led products and services.
The amendment has been made in order to add the words ‘Leeds United 100 years’ wording to the club badge.
Centenary badge? #lufc pic.twitter.com/6BDwCy3mwU— Daryl (@DarylRS29) February 19, 2019
It doesn’t vary too much from the existing badge, and that’s not a bad thing. The current badge is pretty iconic, but the club wanted to change things up for the centenary season and emphasis the words “Leeds United” as a way of branding, instead of having LUFC printed on the badge.
The “100 years” scroll at the bottom, along with the 1919 and 2019 on either side of the badge is a decent touch and a nod to the history of the club, and a good way of signifying that this badge is for centenary season. It seems that this badge design will be in use for next year only, with yet another design set for the season after that.
After last year’s firestorm, this design seems to be accepted by most of the fanbase, with no furious twitter campaigns, petitions, or MPs involved, at least not yet.
Anyway, what do you think? Let us know in the comments!