The design of Leeds United’s centenary kit may have got a mixed review, but the price has managed to completely unite the fanbase. Just not in the way the club would have hoped.
The club will be charging a gargantuan £150 for the shirt, making only 1919 and selling them numbered as such as collectibles. The shirt is only being made in one size, a large. Anyone who has bought a Leeds shirt made by Kappa will attest to the sizing of the shirts are generally a size smaller than it says.
Beeston and Holbeck, 38% of children growing up in poverty, @lufctrust arranging foodbanks at home games for the locals most at risk, LS11, a historically impoverished area...— Lardy (@ShaunijeW) October 17, 2019
£150 for the #LUFC centenary shirt, one of 4 all new kits released this season.
It will be sold in a presentation box with the book - An Official History of Leeds United by Andrew Dalton (@lufcstats) - and while the book is sure to be very good, the price is still very high.
And this is what’s a shame about the centenary: it all seems to be aimed at money and not at the masses. They could have sold another 20,000+ shirts (if they’d got it right). https://t.co/evjE7ChsOJ— The Square Ball (@TheSquareBall) October 17, 2019
As it is a collectible and there aren’t that many, the shirt will probably still sell-out. However, it is another occasion where Andrea Radrizzani hasn’t exactly done his best in terms of PR to ingratiate himself to the fanbase.
I have to see where Radrizzani learned PR skills cause honestly.......— (@laurinaaa_) October 17, 2019
Leeds are also releasing a special edition programme for the game priced at £100, but this is in addition to normal one. Hopefully, Leeds will see sense and also sell a standard version of this kit at a much more reasonable price.
I could understand having the presentation kit idea if you also had some £50 replicas as well. Instead you're just alienating 99% of the fan base who would at least like the option to get a centenary shirt. Poor decision from the club. #LUFC— Mighty Fair Pod (@mightywhitespod) October 17, 2019
Will you be making the purchase? Let us know in the comments or on Twitter @ThruitallLUFC.